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The bus that contributed to the Brexit Referendum result
A very successful persuading message! This is a great example we could refer to when working on business improvement. On the alternative...

Fiona Chen
Jul 28, 20221 min read


Pygmalion Effect
Higher Expectations lead to higher performance. We, humans, are very flexible and amazing creatures! The positive expectations play such...

Fiona Chen
Jul 25, 20221 min read


Standing in customers’ shoes - delivering value
Running Camel as an entrepreneur, got me to pick up the thinking that i didn’t touch frequently before. For starting up a business,...

Fiona Chen
Jul 12, 20221 min read


Mapping the Value Chain - Spotting the New Differentiating Advantages from Existing Strengths
I was looking up some clarifications on the value chain. Then came across this very inspirational video. Proactively mapping the value...

Fiona Chen
Jun 27, 20221 min read


Profit Drivers, and Supply Chain Management
Came across an inspiring chart as below on factors that drive profit change. While in reality, the situations are usually more complex...

Fiona Chen
May 22, 20221 min read


Being ahead of customers, key to success or survival
So is for supply chain/logistics service providers From the recent history, we saw big, prestigious companies like Nokia and Codak come...

Fiona Chen
May 3, 20221 min read


Fragile - Durable - Antifragile
Imagine throwing from 3-floor balcony: ⊳ Goblets —> .... - Fragile ⊳ A washing machine —> .... - Durable ⊳ A cat —>.... - Antifragile...

Fiona Chen
Apr 23, 20221 min read


Execution = Delivering Results 2/2
“At 60 miles an hour the loudest noise in this new Rolls-Royce comes from the electric clock” This ad was by David Ogilvy after 3 weeks...

Fiona Chen
Apr 7, 20222 min read


Execution = Delivering Results 1/2
Alongside the road, two people are working busily. One person is digging holes at every 3 feet distance. The other person is filling the...

Fiona Chen
Apr 7, 20221 min read


Australian SMEs, what are your strategies to get through Covid strongly?
There are two fundamental ways to increase business revenue: Boosting sales Reducing costs Boosting sales is an ongoing effort. Has Covid...

Fiona Chen
Aug 19, 20211 min read
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